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Consumer. Ology : The Market Research Myth, the Truth about Consumers, and the Psychology of Shopping
Hardcover
Consumer. Ology : The Market Research Myth, the Truth about Consumers, and the Psychology of Shopping
Hardcover
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Overview
"This book is a real eye-opener and I would recommend it for any manager at any stage in their career."-- Professional Manager Magazine Philip Graves reveals the myriad tricks and psychological games retailers play on consumers, the ways in which we are manipulated into buying things we don't want, and the cutting edge science being used to change our habits to ever more significant degrees.
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Overview
"This book is a real eye-opener and I would recommend it for any manager at any stage in their career."-- Professional Manager Magazine Philip Graves reveals the myriad tricks and psychological games retailers play on consumers, the ways in which we ...
Read full overview
Overview
"This book is a real eye-opener and I would recommend it for any manager at any stage in their career."-- Professional Manager Magazine Philip Graves reveals the myriad tricks and psychological games retailers play on consumers, the ways in which we are manipulated into buying things we don't want, and the cutting edge science being used to change our habits to ever more significant degrees.
Product Details
Professional Reviews
Borrow
All Available Copies
| Condition | Source | Price | |
|---|---|---|---|
|
Used Good (2 available)
Former Library Book
Former Library Book Ships from |
Ships directly from Better World Books
|
$6.40 USD
Shelf Steals® |
Add To Cart |
|
Used Good (1 available)
Ships from |
Ships directly from Better World Books
|
$6.40 USD
Shelf Steals® |
Add To Cart |
|
Used Very Good (1 available)
Former Library Book
Former Library Book Ships from |
Ships directly from Better World Books
|
$6.40 USD
Shelf Steals® |
Add To Cart |
|
Used Good (2 available)
Former Library Book
Ships from |
Ships directly from Better World Books
|
$10.92 USD
Shelf Steals® |
Add To Cart |
|
Used Very Good (1 available)
Former Library Book
Ships from |
Ships directly from Better World Books
|
$10.92 USD
Shelf Steals® |
Add To Cart |
|
eBook Obtain a digital book from our friends at eBooks.com.
|
Digital edition from eBooks.com | {{ebooksDotComPrice}} {{ebooksDotComCurrency}} | eBooks.com |
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Audio Book Obtain a digital book from our friends at AudiobooksNow.com.
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