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WORDSWORTH AT ALA!
At the yearly gathering of booklovers held in Chicago’s McCormick Place convention center June 22 – 27, Wordsworth the Better World Bookmobile is...
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Entrepreneurial mavericks and corporate drones alike will welcome this hilarious "snide guide", at once a send-up of new media -- from garage-based startups to the mighty Microsoft -- and the first handbook to using these media to thrive in the business world. As two of the most respected e-insiders, Carl Steadman (co-founder of Suck, one of the Web's runaway hits) and Ed Anuff (a HotWired honcho) draw on the success stories of companies such as Netscape, Motley Fool, Marimba, and Amazon.com to show exactly how the savvy can make the next big thing out of nothing. They'll teach you how to: -- tell if your boss is a dynamo or a dinosaur-- rig your resume to prove your Net-worthiness-- start up your startup to pull down maximum investor capital-- stay in the loop while (or even by) staying out of the office-- cope when your IPO takes off (or doesn't)
...and much more. In short, Net Mogul is a complete and completely uproarious guide to how to succeed in the new media business without really trying.
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