Funds raised for literacy & libraries: $ 14,643,695.00

Books reused or recycled: 100,146,701

Great Prices on new and used books

FREE Shipping Worldwide.

Home
Textbooks
Popular Categories
Bargain Bin
- Save Big. Shop Now!
Textbooks
- Up to 90% OFF!
Other Merchandise
- Audiobooks
- eBooks
- T-Shirts
- DVD Movies
- Music CDs
Connect

From the Blog

BWB REMEMBERS THE BOOKS OF OUR CHILDHOOD (3 OF 3)

The third and final part in our Children’s Book Week series on the books that BWB employees remember from their childhood. Don’t forget...

READ MORE
Games
eBooks
Donate
Buyback

Home/
Design
/
Graphic Arts
/
Typography
/ Typographic Communications Today

View larger image

Typographic Communications Today

by Edward M. Gottschall

Hardcover

♥ Add to Wishlist

ShareThis

USED: $17.94

Shipped from other seller

NEW: $72.92

Shipped from other seller

View All Available Copies

All Available Copies

> Find at your local library

Other Sellers

CONDITION SELLER PRICE SHIPPING PURCHASE

Used Like New(1 Copy): Fine in fine dust jacket. Ex-library. Very Good Condition. ex-library. Sewn binding. Cloth over boards. 255 p. Contains: Illustrations. Audience: General/trade. Suddenly, the universe of people making typographical decisions has expanded. Effective visual communication through the informed manipulation of the size and style of type, its placement on a two dimensional surface, its integration with graphic material, and the quality of its reproduction is within reach of anyone who has a computer. Typographic Communications Today places this phenomenon in historical perspective, covering the whole of 20th century graphic design. With over 900 illustrations, more than 500 in color, it is an essential reference book for graphic artists and designers and for those who, regardless of profession are involved in design choices. It clarifies the options available in this new era of print while at the same time examining the new technologies in the context of art history. The numerous quotations by first rate designers make this a treasury of good thinking about the hows and whys of typographic design. Types are displayed and grid systems employed as they are being discussed. Gottschall's lively commentary examines the many typographic solutions designers have evolved for communication problems, beginning with the creative solutions devised by artists, painters, architects, poets and concluding with the new opportunities and challenges posed by computers and laser technologySeveral chapters focus on how these technologies have changed the ways typefaces are being designed and used. Gottschall explains how terminals, output devices, networks, scanners, and software have revolutionized the world of typesetting and given graphic designers a whole new set of tools, freedoms, and restrictions. The chapter Bits, Bytes, and Typographic Design, for example, offers a state of the art review of keyboarding on terminals, image scanning, electronic filing, and networking. Not only does Gottschall discuss the role of personal computers and word processing software, he also reviews the packages and languages available from all of the major corporate players Apple, Xerox, Wang, IBM AT&T, Interleaf, and many others and evaluates the future of such possibilities as X-ray chip etching. Edward M. Gottschall is Vice Chairman of International Typeface Corporation and Editor of U&lc magazine.

Culbertson's Book Network
FL, USA

$17.94

FREE

Used Good(1 Copy): Good 0262071142 Hardcover. Minor shelf-wear. Minor Shelf wear to exterior. Inside text clean and free of any writing. Gently used with modest show of wear. Condition is considered in pricing. If you would like to see additional pictures or need additional information please inquire. For International shipping rates please inquire.

Satellite Books
VT, USA

$18.63

FREE

Used Very Good(1 Copy): Very Good Clean text; wear to DJ includes a 1/2 inch tear on front bottom with wrinkling, edgewear and slight spotting; TOO HEAVY FOR INTERNATIONAL FIRST CLASS SHIPPING.

Line in the Sand Books
NJ, USA

$19.16

FREE

Used Like New(5 Copies): Like New MIT Press Ed. 1989. Hardcover. Fine. Dust Jacket is Fine.

Powell's Bookstores, Chicago
IL, USA

$25.95

FREE

Used Like New(1 Copy): Fine in near fine jacket Second Printing. c.1991. Hardcover. Folio. 249pp. Illus. Fine in Near Fine dustjacket. Only the lightest shelfwear. Small tear to crown of dj spine. Contents unmarked.

Caliban Book Shop
PA, USA

$26.95

FREE

Used Good(1 Copy): Publisher: MIT PressDate of Publication: 1989Binding: hardcoverEdition: Condition: A Very Good Clean Crisp Copy. /A Little Marked and Rubbed. Description: 27.2 x 2.2 x 36.4 cm 0262071142 Ex-Library 255 Pages. Minimal Ex-Library Markings. UNREAD. Dustcover is a little rubbed and marked. Suddenly, the universe of people making typographical decisions has expanded. Effective visual communication through the informed manipulation of the size and style of type, its placement on a two dimensional surface, its integration with graphic material, and the quality of its reproduction is within reach of anyone who has a computer. Typographic Communications Today places this phenomenon in historical perspective, covering the whole of 20th century graphic design. With over 900 illustrations, more than 500 in color, it is an essential reference book for graphic artists and designers and for those who, regardless of profession are involved in design choices. It clarifies the options a.

Cosmo Books
SHROPSHIRE, GBR

$37.57

FREE

Used Good(1 Copy): Good 0262071142.

Found Books
TX, USA

$47.47

FREE

Used Very Good(1 Copy): Very Good + jacket Minor wear, a few small scratches on front of dust jacket. Text is clean, binding tight.

Orca Books
WA, USA

$48.95

FREE

Crashing Rocks Bookstore
FL, USA

$50.70

FREE

Used Very Good(1 Copy): Very good in very good dust jacket.

Powell's Books
OR, USA

$53.40

FREE

New: BRAND NEW 0262071142.

indoo.com
NJ, USA

$72.92

FREE

Used Like New(1 Copy): Fine in Fine jacket Folio-over 12"-15" tall. DJ in plastic cover. Incl. Select Biblio, and Index. (vi) 249 pp. Large, heavy book-may require extra shipping fee for Priority and International mailing.

acornbooks northwest
OR, USA

$83.95

FREE

Used Like New(1 Copy): Fine in Fine jacket Folio. 249 pp., illus. Over 900 illustrations, 500 in colour. A superb copy of this important work.

Spadina Road Books (ABAC/ILAB)
ON, CAN

$99.77

FREE

Used Very Good(2 Copies): Very good

More Books
FL, USA

$104.87

FREE

New: New

More Books
FL, USA

$234.49

FREE

New: New Great customer service. You will be happy!

booklab
NY, USA

$244.41

FREE

About the Book

With over 900 illustrations, more than 500 in color, it is an essential reference book for graphic artists and designers and for those who, regardless of profession are involved in design choices.

Product Details

Media: Hardcover Book, 255 pages

Series: Not Applicable

Publisher: MIT Press (MA)

Language: English

ISBN-10: 0262071142

Edition: Unknown

ISBN-13: 9780262071147

Publication Date: Feb. 10th, 1989

Dimensions: 10.86 x 14.40 x 0.89 inches

Shipping Weight: 4.72 lbs

Categories: Typography Design Communication Language Arts

USED: $17.94

Shipped from other seller

NEW: $72.92

Shipped from other seller

Other Sellers available from $17.94

3 books for $10

Our best deal on used books 3 for $10 and just $3 each additional book. Shop and Save

Book for Book™

We match every book you purchase with a book donation. Learn more »

Gift Certificates

Gift Certificate = Happy Friend + Books donated to families in need Make Someone Happy »

Great Prices on new and used books

From the Blog

Typographic Communications Today

All Available Copies

About the Book

Product Details

Customer Reviews

Better World Books

Customer Service

Gift Certificates

Shipping & Payment

Our Programs

Literacy Partners

Great Prices on new and used books

From the Blog

Typographic Communications Today

All Available Copies

About the Book

Product Details

Customer Reviews

Better World Books

Customer Service

Gift Certificates

Shipping & Payment

Our Programs

Our Newsletter

Literacy Partners