We recommend using a modern web browser such as Google Chrome or Microsoft Edge with their default settings.
One of the challenge points on the Better World Books 2017 Reading […]
Hello, I'm an eBook!
ATTENTION: This item is an eBook. It can be read on iOS, Android, MAC and PC's with a supported eReader. It is not a physical book. eBooks are available via download immediately after you've checked out.
Used Very Good
Shipped from other seller
Converts one physical book into a digital version.
eDelivery converts your used book order into a digital version readable on most devices.
Ships directly from Better World Books
Your Online Bookstore
Borgasorus Books, Inc.
Discount Books 4U
M and N Media
One Stop Shop Bookstore
Not your usual bag of tools for puzzling through the serious management challenges, demanding client values and the growing complex of technologies, which make up the new consumer experience.
In this groundbreaking new book, Lewis Pinault -- author of the infamous expose "Consulting Demons -- again draws back the curtain on the professional services industry. This time he reveals the latest cutting-edge findings set to revolutionize the consumer experience: the amazing relationship between innocent play and complex technologies and how the growing importance of our creative power as consumers is redefining the multitrillion-dollar consumer industry. Pinault turns from exposing the pitfalls of the "old-guard" consulting industry to highlighting the best professional services and technology firms and exploring the emerging developments and intriguing personalities defining the Play Zone: Johan Roos, Cliff Dennett and the team developing and supporting LEGO(R) SERIOUS PLAY (TM) use LEGO bricks to express and advance the revolutionary language of 3-D metaphor to instigate new patterns of thinking through the intuitive power of play. John Caswell's Contextual Frameworks (TM) resets and aligns entire enterprises and industries against a unique understanding of consumer wants and needs, rendered in captivating works of business art. The immersive environment of the Play Zone, where biometric, radio-frequency and adaptive computing technologies converge to bring us to the "Internet of Everything."
By integrating the latest findings from the fields ofcomplexity science and customer service and management, and rendering them simply and logically, Pinault has created a system of six principles that offers a whole new means of cutting through complexity -- principles that can be successfully applied to any management and social setting to unleash the power of play in all aspects of the consumer experience.
Filled with entertaining stories, larger-than-life characters and eye-opening revelations, "The Play Zone will guide readers through a boisterous crowd of important new ideas so that they can connect with consumers like never before.
Our best deal on used books 3 for $10 and just $3 each additional book. Shop and Save
Gift Certificate = Happy Friend + Books donated to families in need. Make Someone Happy »
We match every book you purchase with a book donation. Learn more »
Sign up now to get news, sales and special promotions!
© Better World Books (BetterWorldBooks.com)