REFLECTING ON THE 2015 CILIP CONFERENCE
Written by Martin Mullin, Head of UK Acquisitions. CILIP is the Chartered […]
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This Old Firehouse
The Hansons-Brooks Distance Project began in 1999, offering promising post-collegiate runners the support they needed to focus on developing their full potential. Lacking the resources of big-time running outfits like Nike's Oregon Project and tucked away in a minor league running town, the scrappy Hansons-Brooks team toed the start line outgunned. But the running world took notice as Hansons-Brooks athletes showed up to races in their now iconic jerseys, running as a disciplined team and quickly moving up the ranks to finish at the front of the pack in the biggest U.S. races and Olympic trials. "The Hansons Marathon Method" codifies the team's unconventional, science-based thinking on how to get the best possible performance out of every runner. The plan begins with the end in mind, preparing a runner's mind and body for the whole race, not just the easier early miles. Featuring precisely paced speed work and shorter, harder runs that remold a runner's muscles for long-lasting endurance, the Hansons method develops runners who won't just finish their marathon, but will master the race, feeling strong at every mile. "The Hansons Marathon Method" forges true marathoners from mere mortals, preparing them to withstand the hardest last miles of the race for record-breaking performance.
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