2017 READING CHALLENGE RECOMMENDATIONS
The new year is a time to challenge yourself to reach new […]
George Albert Steiner
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That's exactly what this book offers: a step-by-step guide to strategic planning. George A. Steiner, a well-known expert in the field of management, provides a concise, jargon-free handbook that avoids abstract theory and takes you straight to the "how-to" of planning. Whether you're designing and implementing a new plan or working with a plan that's already in operation, "Strategic Planning" puts the information you need at your fingertips.
It takes you through every stage of the process, from idea to execution to evaluation. (And explains "Fifty Common Pitfalls" you'll need to know about.) You can plug your own data into the lucid charts, tables, and checklists for a valuable start on getting organized and evaluating your planning needs. And there's plenty of penetrating discussion about the questions and quandaries you're likely to meet along the way. For example:
* How do you identify, evaluate, and implement strategies? * How do you design a planning system to fit the unique characteristics of you and your company? * Can an intuitive manager do formal strategic planning? * What are some ways to develop clear objectives? * What human behavior factors can endanger planning and how can managersovercome them? * How, and when, should a situation audit be made? * What do you need to know about computer models? * How can business planning lessons be applied to not-for-profit organizations? * How can managers apply lessons of planning experience to the planning of their own careers?
You don't have to get an advanced degree to make strategic planning a part of your management style. All you need is the expert advice in this idea-packed handbook. (As a bonus the book includes a glossary of the terms, tools, and techniques of strategic planning.)
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