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"Learning Social Media Marketing: A Video Introduction "features eight hours of step-by-step video instruction on social media marketing, which has become a must for today's internet marketers. Available with closed captioning and in viewable on tablets, smartphones, and computers, "Learning Social Media Marketing" quickly teaches viewers core techniques and tactics.
Each video chapter begins with a quick overview of the lesson and then immediately moves into an approachable hands-on exercise that readers can follow to gain confidence. Topics include: Understanding the various platformsCrafting a social media marketing campaignBuilding social networksLeveraging different types of contentMonitoring conversationsMeasuring the results of your efforts
Viewers can start anywhere in the video course and add custom bookmarks wherever they'd like. The DVD features high-definition (1280x720) videos with an optional full-screen mode for an immersive learning experience. The intuitive, easy-to-use interface also features "Watch-and-Work" mode so viewers can follow along and practice with the downloadable tutorial files as they learn.
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