About the Book

For the past four years, Ken Auletta has been covering the emerging world of electronic communications for The New Yorker -- the technical side, the business side, and the human side of such companies as Viacom, Disney, Time Warner, Paramount, Microsoft, and News Corp. In this compelling collection of his pieces on media partnerships and divorces, hirings and firings, and ambitious new ventures, Auletta takes you inside this volatile world as no one else could.

With exclusive access to many of the industry's top players -- from Rupert Murdoch, Bill Gates, Gerald Levin, and John Malone to Sumner Redstone and Michael Ovitz, among others -- Auletta uncovers the calculations and motivations driving our new robber barrons and gives a full picture of where these rapidly expanding new industries are going and why.

Product Details

Media: Hardcover Book, 346 pages

Language: English

Publisher: Random House

ISBN-10: 0679457380

ISBN-13: 9780679457381

Dimensions: 6.48 x 9.57 x 1.23 inches

Shipping Weight: 1.45 lbs

• Categories: General Corporate Business History Computer Industry