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Rembrandts' in the Attic

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by Kevin G. Rivette , David Kline , Rivette

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About the Book

"Rembrandts in the Attic" shows how to utilize intellectual property as both a corporate asset and a strategic business tool to enhance the commercial success of the enterprise. Rivette and Kline present case studies of companies, such as IBM, Avery Dennison, Xerox, Lucent, Gillette, Dell, Texas Instruments, and Hitachi, which have deployed their patents as competitive weapons to capture and defend market share, outflank and out-market rivals, increase ... more

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Used Good (2 Copies): Shows some signs of wear, and may have some markings on the inside. 100% Money Back Guarantee. Shipped to over one million happy customers. Your purchase benefits world literacy!

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Used Very Good(1 Copy): Very Good 0875848990 We value your satisfaction and our feedback! Thanks Z37M.

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Used Good(1 Copy): The cover may contain minor wear, and the corners may have some light degree of damage. If there are any notes present, they would only be penciled and only visible on a few pages. There are no ink markings of any kind, but there may be a remainder-mark on the outside edge of the pages. Proceeds benefit non-profit Goodwill Industries of San Francisco, San Mateo and Marin Counties. We create solutions to poverty through the businesses we operate. Your purchase creates jobs and transforms liv.

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Used Good(1 Copy): Good This is a former library copy with library stickers and stamps. 100% of this purchase will support literacy programs through a nonprofit organization!

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Used Good(1 Copy): Good To your friends it looks like an ordinary NEW book, but for you....the inside has been underlined in key areas. Excellent copy. 100% buyer satisfaction guarantee!

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Used Very Good(1 Copy): Very Good Hardcover book with Dust jacket is clean inside with minor shelf wear of DJ. Ship within 1 business days with tracking number where available.

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Used Good(1 Copy): GOOD GOOD-This is a hurt hardcover book with some tearing, scuffing, bumping, creasing, and a torn dust jacket. Still, it is fully usable and the flaws are only cosmetic. 1.2 lbs.

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Used Good(3 Copies): Good Books have varying amounts of wear and highlighting. Usually ships within 24 hours in quality packaging. Satisfaction guaranteed. Access codes or other supplements may not be included. May contain multi colored highlighting and may or may not have CD. Before leaving negitive feedback please contact us.

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Used Good(1 Copy): Very Good/Very Good 0-87584-899-0 Used 221 pages, index. Probably signed by author but no last name written. Boards and book are clean but 8 pages with hi-lighted sentence or phrase and inscription on half title page. Dustjacket is bright & clean. Book lifts the veil of secrecy surrounding the use of patents in business competition. A superb strategy guide that demonstrates the cross-functional value companies can gain by using patents and the gold mine of competitive intelligence that they contain. Contents include: Restoring the Lost Art of Patent Strategy; New CEO Challenge; Supercharging R & D through Patent Planning; Gaining Financial Leverage through Patent Mining; Patent Mapping Your Business Development Strategy; Surviving the Internet Patent Wars.

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About the Book

Product Details

Media: Hardcover Book, 220 pages

Language: English

Publisher: Harvard Business School Press (Nov. 30th, 1999)

ISBN-10: 0875848990

ISBN-13: 9780875848990

Dimensions: 6.38 x 9.52 x 0.92 inches

Shipping Weight: 1.18 lbs

Categories: Patent Law

USED: $3.98 (Save 90.1%)

Condition: Used Good

2 used books for $5, $2.50 each additional book for Shop From Work Week!

NEW: $13.65

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Rembrandts' in the Attic

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Rembrandts' in the Attic

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