REFLECTING ON THE 2015 CILIP CONFERENCE
Written by Martin Mullin, Head of UK Acquisitions. CILIP is the Chartered […]
David E. Carter
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Layout is the fundamental element underlying any design project, of any kind.So when you're undertaking a new project, the first thing you'll need to decide on is your layout. OK. But what if you aren't inspired. Now what? Pick up this book, where you will find 400 different layouts (grouped into four categories: advertising, editorial, covers and brochures). Now, you can flip through the book and see something you like. You don't have to copy it. In fact, you probably won't. But you'll see an idea, and then you'll think of a way to modify that design . . . and soon you have your fresh layout. That's what this book is about.
Bonus feature: each page features call-out notes of easily understandable comments to quickly convey the good elements of the depicted layout.
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